Apart from being one of the founder members of the General Motors group Chevrolet has become an American legend, as American as Stars and Stripes and Apple Pie. For many years the "Chevy" has duelled with its arch American rival, Ford and has always produced the mainstay cars and light trucks for GM.

Although most Chevrolet models have been workmanlike, no frills models there have been some impressive exceptions, such as the 55/56/57 "Tri-Chevy" model range, the Corvette, Camaro and Blazer 4x4 models. Today the Chevrolet brand continues to grow, developing its reputation for reliable and honest products.